Secondary Catalogue

Business and Economics


Marketing: Product

Marketing: Product

Get Real: Business

Interview with Little Parlour ice cream shop and how product applies to them.
Marketing: Promotion

Marketing: Promotion

Get Real: Business

Interview with Little Parlour ice cream shop and how promotion applies to them.
Marketing: Price

Marketing: Price

Get Real: Business

Interview with Little Parlour ice cream shop and how price applies to them.
Marketing: Place

Marketing: Place

Get Real: Business

Interview with Little Parlour ice cream shop and how place applies to them.
What Is APEC?

What Is APEC?

The Asia-Pacific Economic Cooperation

Since its establishment in 1989, APEC has been a critical forum for fostering cooperation and growth in the Asia-Pacific region. But how does it achieve this? This video explains the origins and aims of APEC, and the challenges it faces today....Show More
How Effective Is APEC?

How Effective Is APEC?

The Asia-Pacific Economic Cooperation

Since its creation, APEC has supported economic integration and cooperation in the Asia Pacific. But how much of an impact has it had on the region? This video explains the direct and indirect effects APEC has had on trade barriers, environmental...Show More
What Is Chipageddon?

What Is Chipageddon?

Spotlight On ... Chipageddon

Smart devices have become an integral part of our everyday lives, which means that chips are everywhere. But what happens when there is a global shortage of chips? This video explains how the global supply chain can falter as a result of...Show More
How Does the Global Supply Chain Work?

How Does the Global Supply Chain Work?

Spotlight On ... Chipageddon

Today, the practice of trading goods and services with other people exists on a planetary scale: the global supply chain. This video explains how various consumer goods, from planes to phones, rely on globalisation, the notion of planned...Show More
The Negatives of Cryptocurrency

The Negatives of Cryptocurrency

Spotlight on ... Cryptocurrency

Amid all the excitement surrounding blockchains and cryptocurrencies, there are negative impacts that can't be ignored. This video discusses the negative aspects of cryptocurrencies, including their volatility, the dangerous potential use of...Show More
Redefining Currency

Redefining Currency

Spotlight on ... Cryptocurrency

What are cryptocurrencies: the money of the future, or a dangerous experiment that threatens global stability? This video explains how cryptocurrencies emerged following the 2008 global financial crisis, how Bitcoin exploded in popularity and how...Show More
How to Recognise Opportunities

How to Recognise Opportunities

What You Need to Succeed: Entrepreneurial Skills

A key part of being an entrepreneur is recognising opportunities for new business ideas. This video takes viewers through identifying problems and turning them into opportunities, conducting market research, communicating with customers about...Show More
How to Set Goals

How to Set Goals

What You Need to Succeed: Entrepreneurial Skills

Setting goals gives us the motivation we need to complete a task and it's the same in business. This video explains how setting goals can help to grow a business and outlines how to set yourself specific, measurable, achievable, relevant and...Show More
The Benefits and Potential of Cryptocurrency

The Benefits and Potential of Cryptocurrency

Spotlight on ... Cryptocurrency

Cryptocurrencies are radically altering the way people make and share wealth. This video discusses the potential applications of blockchains, from facilitating money transfers in developing countries, to ensuring document security, to simplifying...Show More
How to Negotiate

How to Negotiate

What You Need to Succeed: Entrepreneurial Skills

Negotiation is part of our everyday lives and it's also an essential, often unavoidable, part of business. This video shows why negotiation skills are important for entrepreneurs, including building relationships, creating win-win situations and...Show More
How to Make Strategic Decisions

How to Make Strategic Decisions

What You Need to Succeed: Entrepreneurial Skills

Running a successful business is all about making decisions and being decisive can often be the difference between success and failure. This video describes how to make strategic decisions with confidence and assurance by identifying goals, doing...Show More
How to Lead and Influence Others

How to Lead and Influence Others

What You Need to Succeed: Entrepreneurial Skills

Some of the most successful leaders in the world right now are actually entrepreneurs and businesspeople. This video discusses the difference between being a leader and an influencer, transactional and transformational leadership and the...Show More
How to Take Calculated Risks

How to Take Calculated Risks

What You Need to Succeed: Entrepreneurial Skills

If you want to be a successful entrepreneur, you have to be comfortable with risk. This video explains why risk is a fundamental part of business, the difference between impulsive and calculated risk and how to use SWOT analysis to assess risk....Show More
Cryptocurrency and Blockchain

Cryptocurrency and Blockchain

Spotlight on ... Cryptocurrency

Cryptocurrencies are revolutionising the way we use and relate to money. But how do they actually work? This video explains the basics of cryptocurrencies, including why they are described as decentralised, how blockchain technology works and how...Show More
In Brief: Cryptocurrency

In Brief: Cryptocurrency

Spotlight on ... Cryptocurrency

Just as rideshare companies forever changed how we travel, cryptocurrencies are game changers. This video introduces cryptocurrencies and asks what role they play in our future, providing a concise overview of key ideas. A quick introduction to...Show More
Economic Growth

Economic Growth

Macroeconomics

Economic growth is most commonly measured by annual percentage change in GDP. This video helps students understand how GDP is calculated, including alternative measures such as GPI, and highlights the importance of ensuring that economic growth...Show More
Equity of Income Distribution

Equity of Income Distribution

Macroeconomics

Equity of income distribution means that everyone has enough income to provide for their basic needs. This video provides an overview of how equity can be measured using a Lorenz diagram and Gini coefficients, and discusses ways in which...Show More
External Stability

External Stability

Macroeconomics

For a country to be externally stable, its economy must be able to meet its international financial obligations. This video defines key ideas in macroeconomics including current account surplus, current account deficit, balance of payments,...Show More
Economics and Employment

Economics and Employment

Macroeconomics

A high rate of employment, or a low rate of unemployment, is a key component of a healthy and growing economy. This video discusses the definition of an employed person, different types of unemployment and underemployment, and how unemployment...Show More
Macroeconomic Activity

Macroeconomic Activity

Macroeconomics

Macroeconomic activity is the actions that generate the production of goods and services, employment and incomes on a large scale. This video explains the two major influences on the business cycle, aggregate demand and aggregate supply, and how...Show More
Inflation

Inflation

Macroeconomics

Inflation is a rise in the general level of prices of goods and services over time. This video explains how inflation rates are calculated, explores the factors that lead to variation in inflation rate and describes the impact that high and low...Show More